Empowering the Next Generation: How Top Draw’s Innovative Internships Are Reshaping Digital Marketing Careers

Inc. Magazine interviewed Top Draw President, Adriel Michaud, on how we help talented students get their careers started by Learn how Top Draw is breaking the stigma of student internships.

Our team consistently demonstrates the value of our unconventional internship practices with student internships. This approach is essential because the demand for digital marketing skills has significantly outpaced the available talent pool in northern Canada’s rapidly emerging digital space. By building the right infrastructure, creating an engaging culture and giving students ownership of their ideas, we value the unique perspective students bring to the table.

Interested in learning more about what it’s like to work at Top Draw? Find out more about Explore career opportunities and life at Top Draw!

Revolutionizing Student Internships in Digital Marketing

At Top Draw, we believe in nurturing young digital talent in the digital marketing industry. Our innovative approach to student internships goes beyond traditional models. Through this hands-on experience, interns develop practical skills quickly.

Building Tomorrow’s Digital Marketing Leaders

Bridging the Digital Skills Gap in Northern Canada

The digital marketing landscape in northern Canada is rapidly evolving. However, there’s a significant shortage of skilled professionals. Our internship program aims to address this gap. We focus on equipping students with in-demand digital marketing skills. These professional skills are crucial for the region’s growing technology sector. Our digital marketing tools provide hands-on training opportunities.

Creating a Culture of Innovation for Student Interns

Our internship program fosters a culture of creativity and innovation. We encourage interns to share their unique perspectives. Their fresh ideas often lead to innovative solutions for ourclient projects. This approach not only benefits our agency but also prepares interns for successful digital marketing careers. Regular feedback mechanisms ensure continuous improvement.

Empowering Interns with Ownership and Responsibility

At Top Draw, our interns are active contributors to our projects. We assign them meaningful project tasks and give them ownership of their work. This level of responsibility helps build confidence and leadership skills. The career development plan helps guide interns’ progress. Our performance metrics track intern growth and achievements.

Strategic Mentorship: Building Future Digital Marketing Leaders Through Guidance

Our experienced professionals serve as mentors to Top Draw interns. The mentorship program provides guidance, support, and industry insights. The mentorship program also creates a supportive learning environment where questions are encouraged and mistakes are seen as learning opportunities. Interns gain access to professional certification programs throughout their term.

Developing a Well-Rounded Skill Set

Our internship program covers various aspects of digital marketing. Interns gain work experience in SEO, content creation, social media management, and more. Through our comprehensive digital marketing strategies, this approach ensures they develop a well-rounded skill set essential for success in the industry. It also helps them identify their strengths and interests within the digital marketing industry.

From Intern to Full-Time Employee: A Path to Success

Many of our interns transition into full-time roles at Top Draw’s digital marketing team. This seamless progression from intern to employee demonstrates the effectiveness of our internship program. It also shows our commitment to nurturing digital talent and providing long-term career opportunities. Our interns often become valuable team members who contribute significantly to our agency’s growth and innovation.

Measuring the Impact of Our Internship Program

We continuously evaluate and improve our internship program. We gather feedback from both interns and mentors. This helps us refine our approach and ensure we’re providing the best possible work experience. The success of our program is evident in the high satisfaction rates among interns and the positive impact on our agency’s growth and innovation.